Vol. 3 No. 1 (2025)

Articles

• Articles

  Exploring the Mediating Effects of Self-Efficacy on the Relationship between Learning Interaction, Teaching Style, Student Engagement, Course Quality and Academic Stress among MBA Students in Sri Lanka

  Praveena Thandasseri Premakumar, Alireza Mohammadi, Amer Hamzah Jantan, Mohammad Masudur Rahman, H.T.M. Quader Newaz, Farhana Newaz

  The rapid expansion of online education has exposed new challenges with student retention, and MBA students are struggling with academic stress. This investigation examines the correlation between academic stress and various retention strategies, with an emphasis on online MBA students from Sri…

  View Article → 01-21
• Articles

  The Role of the Internet in the Tourism and Hospitality Industry: An Empirical Study on Kushtia District, Bangladesh

  Sohan Hossain, Nripom Gain, Sakib Hossain

  The present research intends to explore the role of the internet in the tourism and hospitality industry in Kushita District, Bangladesh. The mixed-method approach applied in this study collected both qualitative and quantitative data from Google survey methods using secondary sources like…

  View Article → 22-30
• Articles

  Enhancing the Effectiveness of Internal Control Systems in SMEs: Evidence from Vietnam

  Nguyen Vuong Thanh Long

  This study investigates the determinants influencing the effectiveness of internal control systems in small and medium-sized enterprises (SMEs) in Binh Duong province, Vietnam. By applying the COSO 2013 framework, the research explores how control activities, information and communication,…

  View Article → 31-40
• Articles

  Influence of Environmental Factors on Entrepreneurial Intention of Polytechnic Undergraduates in Nigeria

  Ariyo, I. Anthony, Chibuogwu, D. Ejabena

  As institutions of learning in Nigeria turn out graduates’ year in and year out, the rate of unemployment soars. This has continued to be a serious concern in the last few decades as the menace is taking its turn on polytechnic graduates trained to be self-reliant and not supposed to be job…

  View Article → 41-49
• Articles

  Thai Street Food in America: Pop-Up Culture, Nostalgia, and Commercial Potential

  Kritchakhun Bhanityanakorn, Kittiwat Rattanamanee

  Thai street food has emerged as a dynamic force in America’s contemporary culinary landscape, particularly within the proliferating pop-up dining scene. This study investigates the interplay between pop-up culture, expressions of nostalgia among Thai immigrant communities, and the commercial…

  View Article → 50-54
• Articles

  The Influence of Digital Competence on Higher Education Institutional Management through Employee Performance

  Cherry Rafer Teh, Madel M. Duff

  Employees equipped with digital competencies have something to make to their performance and also in higher education institutional management. This study examines the influence of digital competence on higher education institutional management through employees’ performance. This study is a…

  View Article → 55-64
• Articles

  Investigating the Impact of Service Quality Dimensions on Client Satisfaction in Bangladeshi Banks: A Study on Dinajpur City

  Shantanu Datta

  In this modern and competitive period, the banking sector has found it necessary to provide financial services to know and meet the client’s needs and expectations to remain competitive in the present market conditions. Without satisfying the clients, the banking sector cannot obtain sustainable…

  View Article → 65-81
• Articles

  Strategic Brand Positioning in a Saturated Digital Landscape

  Rahik Redwan

  In the current and, at the same time, over-crowded digital environment, having a brand position is not the luxury anymore; it is a key to visibility, differentiation, and sustainability. This article endeavors to discuss brand positioning strategy in a saturated digital market, presenting the…

  View Article → 82-92
• Articles

  Wildfire Risk to Electric Transmission & Distribution Assets: A Comprehensive Analysis of Vulnerability, Mitigation, and Resilience Strategies

  Paschal Chisom Aniebonam, Sabastine Obum Aniebonam, Taiwo Olatunbosun Quadri, Kehinde Olúwasayo Akinola, Nicholas Tetteh Ofoe, Tajudeen Oluwafemi Amuda

  The increasing frequency and intensity of wildfires pose significant threats to electric transmission and distribution infrastructure, creating cascading effects on power system reliability and community resilience. This research examines the complex nexus between wildfire hazards and electric…

  View Article → 93-107
• Articles

  Cross-Border Market Entry and Stakeholder Engagement Strategies for U.S. Organizations in Emerging and Multicultural Markets

  Oluwatomisin Anthonia Adedoyin

  The globalization of markets has intensified competitive pressures for U.S. organizations seeking international expansion, particularly in emerging and multicultural markets characterized by distinct institutional frameworks, cultural norms, and stakeholder ecosystems. This research examines…

  View Article → 108-128
• Articles

  Digital Marketing as a Support Mechanism in B2B Markets: An Empirical Study from Developing Economies

  Ruhul Amin, Pollob Kumer Chowdhury, Irfat Zahan Misha

  Digital marketing is gaining momentum in the B2B businesses of developing economies as a means of aiding the process of customer acquisition, building and retention. Customers are now making significant portions of the decision process by online search, supplier web sites and digital communication…

  View Article → 129-144